Problem: Photograph and create a full page ad for the Presidents Cup of Golf program. My client US Golf School Guide was looking for a fun way to display the frustrations of golf.
Solution: My idea was to place the reader in a familiar place and give them an option to help minimize these situations. My first step was to go out and photograph scenarios where the shot seemed impossible. Once the image was decided I came up with a message that inspired the reader to take find help.
Solution: My idea was to place the reader in a familiar place and give them an option to help minimize these situations. My first step was to go out and photograph scenarios where the shot seemed impossible. Once the image was decided I came up with a message that inspired the reader to take find help.